Browsing Faculté des arts et des sciences – Département de communication by Author "Simpson, Mary"
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A comparative tale of two methods : how thematic and narrative analyses author the data story differently
McAllum, Kirstie; Fox, Stéphanie; Simpson, Mary; Unson, Christine (Taylor & Francis, 2019-11-25)An interpretive qualitative approach insists on the plural and negotiated nature of the meanings that humans attach to their social realities. Thus, the qualitative researcher must navigate multiple and sometimes conflicting commitments to method, data, ...